Facebook Strategy: Intro


A Facebook Page helps to keep a business:

  • Discoverable – When people search for you on Facebook, they’ll be able to find you.
  • Connected – Have one-on-one conversations with your customers, who can like your Page, read your posts, share them with friends, and check in when they visit.’
  • Timely – Your Page can help you reach large groups of people frequently, with messages tailored to their needs and interests.
  • Insightful – Analytics provide a deeper understanding of your customers and your marketing activities.


Next: Facebook Posting Strategy >>