Pinterest Strategy: Optimizing Pinterest Presence

In conjunction with many of the above objectives, while you have a Pinterest page set up with a few boards, there are more things you could do to take it to the next level:

  • Verify your website: this allows users to see the full website URL on your profile and in search results
  • Be regularly active
  • Add at least 10 more boards over the next couple months
  • Follow additional users
  • Use hashtags when relevant
  • Identify boards to which you would benefit from “collaborator” access on a quarterly basis
  • Determine what you could utilize for social icons and buttons for the site re-design
  • Adding “Pin it” and other Pinterest-geared buttons to the site could be useful.


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