Search engines are a major source of traffic for most websites. In this article, we will share 9 best WordPress SEO plugins and tools that will improve SEO of your website.
1. WordPress SEO by Yoast
It is one of the most downloaded WordPress plugin of all times. Yoast’s WordPress SEO is a comprehensive solution for all your on-site SEO needs.
It allows you to add SEO title, meta description, and meta keywords to each post and page of your site.
You can also write custom title for your main site, archives, category and tag pages. It also adds Open Graph meta data, Twitter Cards, Sitemaps and ping search engines whenever you update your site.
SEMRush is a tool that Pros use to gather analytics and insights from their competitor’s to help improve their own SEO.
You can learn about organic keywords to rank for, places where you can get backlinks from, insights into your competitor’s advertising strategies, and so much more.
SEMrush is a paid subscription and is used by thousands of SEO professionals all over the world. It can provide you an enormous wealth of data.
3. Google Keyword Planner
No one on the planet has more insights into what people are searching for than the search giant Google.
Did you know that you can get your own keyword ideas from Google itself by using the Google Keyword Planner tool.
This free tool is offered to Google’s advertisers for free and anyone can use it. It’s main purpose is to show advertisers the keywords they can bid on for their advertising campaigns. It also helps advertisers choose right keywords by showing them an estimate of search volume, number of results, and difficulty level.
As a content marketer or blogger, you can use this data to find keywords with high search volume, high advertiser interest, and more importantly keywords where you can easily outrank all other sites.
Keyword Tool is one of the best free keyword research tool available right now. It allows you to simply generate keyword ideas by typing in a keyword. These keyword suggestions are gathered from Google’s auto suggest feature.
These keyword suggestions are a treasure of information. Google autocomplete suggest keywords based on how often a keyword is used for the search. This means that the top most results are the most frequently searched terms on Google for that particular keyword.
Keyword Tool is amazingly fast, and most importantly it is completely free for anyone to use. You can use it to optimize content on your WordPress site. It also allows you to get keyword suggestions from YouTube, Bing, and App Store as well.
5. Open Site Explorer
Developed by Moz, this free tool allows you to check data for any domain name. You can see who is linking to that domain and what anchor texts they are using. Apart from that, Open Site Explorer offers a wealth of information like top pages, linking domains, which pages are linked on your site, etc.
This tool is free, but has daily search limits for each person.
To unlock the full power, you would need a Moz Pro Subscription which also gets you access to their other tools as well.
OutreachPlus is the best email outreach software to crush your marketing goals. It comes with powerful features like smart personalization, automated responses, email insights like open, replied, links clicked, and more.
It is super easy to use and has built-in email client which ensures that your emails don’t end up in spam. You can add multiple email accounts, follow up prospects, and get a 360 degree view of your campaigns. This is a great tool for reaching out to get backlinks, press mentions and connecting with influencers. This will help you grow authority and bring traffic for your website.
7. Broken Link Checker
Broken links can not only create bad experience for your users, but they can also affect your site’s SEO. If you have been running a blog for sometime, then you should check your site from time to time for broken links and fix them.
Broken Link Checker is a free WordPress plugin that allows you to find broken links on your WordPress site. You can then fix those links without even editing your posts.
8. Rel NoFollow Checkbox
When you link to an external site, you are giving away some of your site’s authority to that link. If you don’t want do that, then you can add a nofollow attribute to that link.
In fact, you can even make all external links nofollow in WordPress. But this might not be a great idea. Sometime you may want to give a dofollow link to truly helpful sites.
Rel NoFollow Checkbox is a simple WordPress plugin which adds a checkbox in the insert link popup of WordPress post editor. This popup already has a check box which allows you to open links in new tab. Now whenever you are adding an external link you can easily make it nofollow by simply checking a box.
SEOquake is a SEO tool available as browser addon for Google Chrome, Mozilla Firefox, Opera, and Safari web browsers. It provides SEO related information for any website. These information parameters include page rank, age, last updated, alexa rank, and many other parameters. It is one of the most downloaded browser addon by SEO professionals.
Apart from that, SEOquake toolbar can show you all these parameters for all the search results. This information can be extremely useful if you are gauging competition for different keywords. You can even download search results in CSV format and prepare your own excel sheets of search data.